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 Nice Insight Headquarters 6 West 20th Street Second Floor New York, NY 10011-9270 USA Office +1 212 366 4455 kate.h@thatsnice.com |
Kate Hammeke Director of Marketing Intelligence Kate Hammeke came to That’s Nice in October of 2010 as Research Manager for Nice Insight. In this role, she designed the first industry-wide study on selecting outsourcing partners during the drug development cycle for the Pharmaceutical and Biotechnology sector. She continues to tailor the Nice Insight survey according to evolving trends and demands within this dynamic sector, and to manage the tabulation and statistical analysis of all proprietary data. In her analytical role, Kate is a monthly contributor to Life Science Leader magazine, authoring the column “Outsourcing Insights.” Kate has extensive experience in market research and analysis. Mentored by famed market-research pioneer Paco Underhill at Envirosell, Kate developed and coordinated custom research projects and questionnaires for over 20 major brands in the Fortune 500. She conducted national and international research projects, analyzing and charting data and preparing detailed research reports and presentations. The diversity of her research experience has provided ample analytical tools to cover a complex and rapidly changing sector. Kate has conducted full-store studies for True Value, Toys R Us, Petco, Verizon and Wells Fargo; studied digital interactive Kiosks for Microsoft and McDonalds; led studies on packaged goods for Pepsi, Sara Lee and Kraft; designed research projects for the County of Los Angeles and the Chicago MLS; and spent several years doing research and marketing in the financial sector. She holds a Bachelor of Arts in English from Creighton University and a Master’s in English from the City College of New York. |
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